Journal

"How inappropriate to call this planet Earth when it is quite clearly ocean." Arthur C. Clarke

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Why We Make 4.7” Paddleboards?
There are three main reasons that make 4.7" SUPs more superior than thicker SUPs: connection to the water, stability, and overall performance. We now have customers that sell or send back their reputable 6” board once they realize its weight and/or get it out on the water. Read more about why we make 4.7" boards here.
14 Jan 2022
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Honu Sorrento: "One of the stiffest boards we have ever used!

We were so busy in the lead up to Christmas that we did not see the release of the SUP Boarder Mag review of the 2022 Sorrento.

We knew we had designed something very special. 
We thought it had the potential to be considered an industry benchmark
We were waiting nervously to hear what the SUP Boarder crew thought.... 

28 Dec 2021
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Introducing the 2022 Honu Sorrrento
While the Sorrento was winning awards against the best in the world, we were out of stock in Australia and unsure if we would even have a new Sorrento for the 2022 season. This was because of the complex rail construction we were trying to achieve and were still in the middle of testing mid-year.
02 Dec 2021
Don't Buy; Give, this Black Friday
Black Friday and Cyber Monday are amongst the world's largest polluting events. Fueling hyper-discount culture that leads to the overproduction and overconsumption of goods. So instead of going on sale this Black Friday, we're funding local youth housing programs.
25 Nov 2021
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9 Essentials to Bring When You Go SUP'ing
Have you ever wondered what exactly to pack for whenever you go SUP'ing? We've listed them down for you. Before you head out to the water, these are the SUP essentials to have ready with you.
12 Nov 2021
What are the 3 Highlights of Our Upgraded BONDI '22?
The Bondi, our hybrid surf SUP, is the perfect board for both surfing and having a chilled-out cruise on flat water. For our 2022 range, we've decided to add 3 cool upgrades to the Bondi SUP... to make your paddleboarding experience even better.
29 Oct 2021
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Why Choose an Inflatable SUP Over a Fiberglass Board?

No discussion of why you should choose an inflatable SUP is complete without first addressing the big question: Hardboard OR Inflatable? 

If performance is your most important consideration, then a hardboard is for you--or at least that is what you'll often be told. But while this is correct in most instances, it isn't absolutely right. Even when you put aside all the distinct transport and storage advantages, inflatable SUPs perform better in some cases...

15 Oct 2021
What's the Craze About Honu's Newly Designed 185 Fin Box?
A fin box that is absolutely unique to Honu. The Honu 185 Fin Box is ground-breaking for three reasons combined. It can fit more than one kind of fin. The overall footprint of the design is 50mm shorter than the leading brand used on high-end boards--makes board-packing a lot easier. It is extremely strong and durable.
08 Oct 2021
What to Expect from Our Upgraded BYRON ’22?
We've made some exciting updates to our Byron board. It's still the same multi-purpose, all-rounder SUP that you know--except upgraded. With stability and versatility intact, we've added some new features to the Byron '22 to make your experience with this board even better.
22 Sep 2021